Wednesday, June 08, 2005
A Lesson in Broadcasting
We've been taught in our TV performance classes that "less is more". This is especially pertaining to women delivering the news. If you have been observing our local women news anchors, you'll notice how garish some of them have become when it comes to their fashion sense. Some have taken to wearing loud colors and really big earrings that make the viewer pay more attention to their outfit rather than to the news that their delivering. And that's why in newscasting less is more.
It was sweet to actually read Ricky Lo's article (in Philippine Star) yesterday agreeing with the point I have just made. And it was made sweeter by the fact that articel was actually raving about my hero, Veronica Pedrosa. Here, read bits and parts of the article entitled Lessons in 'dressing down' from CNN's Veronica Pedrosa:
Lessons in 'dressing down' from CNN's Veronica Pedrosa
from: FUNFARE By Ricardo F. Lo
The Philippine Star 06/07/2005
I remember Veronica Pedrosa (Mrs. Mark James Phillips), CNN anchor person, everytime I watch (some) local newscasters who have the bad habit of wearing clothes in loud, attention-arresting color, complete with equally distracting accessories, and thus divert you from the news
they’re delivering.
At CNN, I remember Veronica saying in a previous interview, "We are trained to ‘dress down,’ with a minimum of accessories, so we won’t distract televiewers’ attention from what they are supposed to focus on – the news." In short, news anchors are there not to flaunt their fashion sense (although necessary, it has to be subdued) but their, well, nose for news.
The next time you watch local newscasts, check out who the "over-dressers" are and who the honest-to-goodness true/real deliverers of the news are. They’re easy to pick out. Try it.
It was sweet to actually read Ricky Lo's article (in Philippine Star) yesterday agreeing with the point I have just made. And it was made sweeter by the fact that articel was actually raving about my hero, Veronica Pedrosa. Here, read bits and parts of the article entitled Lessons in 'dressing down' from CNN's Veronica Pedrosa:
Lessons in 'dressing down' from CNN's Veronica Pedrosa
from: FUNFARE By Ricardo F. Lo
The Philippine Star 06/07/2005
I remember Veronica Pedrosa (Mrs. Mark James Phillips), CNN anchor person, everytime I watch (some) local newscasters who have the bad habit of wearing clothes in loud, attention-arresting color, complete with equally distracting accessories, and thus divert you from the news
they’re delivering.
At CNN, I remember Veronica saying in a previous interview, "We are trained to ‘dress down,’ with a minimum of accessories, so we won’t distract televiewers’ attention from what they are supposed to focus on – the news." In short, news anchors are there not to flaunt their fashion sense (although necessary, it has to be subdued) but their, well, nose for news.
The next time you watch local newscasts, check out who the "over-dressers" are and who the honest-to-goodness true/real deliverers of the news are. They’re easy to pick out. Try it.
